UNICON-Sponsored Research – “Use of Blended Learning in Executive Education: The Voice of the Learner”
Prepared by: Giuseppe Auricchio, Kati Clement-Frazer, JoEllyn Prouty McLaren
Blended programs are now common among business schools, yet studies on the effectiveness of leadership development programs that follow a blended model have been limited. The lack of a deep understanding of the opinions of learners who take part in blended programs is a potential blind spot for executive education program designers. A recent UNICON study has helped fill this void of customer insight.
Interviewees in the study openly shared their beliefs about different aspects of their learning experiences. Some reflections were related to the observable learning methodologies, or elements, used in a program. Others had to do with the overall learning experience they engaged in. Both provide interesting clues for improving blended learning design.
By combining two perspectives, explicit and implicit beliefs of blended experiences, the researchers sought to provide insights for improvements by executive education designers who strive to create learning experiences that make a meaningful impact for those taking part.